If it only rises slightly it's not going to change peoples' behavior. Right now a 30 gallon shower costs you 6 cents -- a 1000% rise in water prices probably wouldn't convince you to take a less comfortable shower, but it would drive businesses that use a lot of water into bankruptcy and devastate the economy.
Market-based incentives aren't going to do the job in this case.
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timeasmymeasure
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Date: 2009-11-13 09:43 pm (UTC)Market-based incentives aren't going to do the job in this case.